2020 Recommended Reads

A new year brings new beginnings and, with those, new plans and goals. I want to share a short list of books you should consider reading as you game plan for next year.

6 books to read:

1. Business Anthropology, Second Edition by Ann T. Jordan

2. Mixed Methods: A short guide to applied mixed methods research by Sam Ladner PhD

3. The Cultural Dimension of Global Business by Gary P. Ferraro and Elizabeth K. Briody

4. The Practice of Qualitative Research: Engaging Students in the Research Process by Sharlene Hesse Biber

5. Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty by C. Todd Lombardo, Bruce McCarthy, Evan Ryan, and Michael Connors

6. Inspired: How to Create Tech Products Customers Love by Marty Cagan

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